Hi Latisha, Shopify is great for those who are not super technical as they are much easier to use compared to other e-commerce platforms. This is not to say that you can make unlimited number of customizations to the themes without ever touching codes, as some levels of modifications does require touching some codes. But if you just choose a theme, and work within the capability of the theme with Shopify's tools, then you can get a really good store up and running fairly quickly. But if there is a certain look / feel / feature that you want to achieve that is outside the design of the theme, then you may have to code it yourself, or hire a Shopify expert to do so. Hope this gives you a bit more guidance! - Jeremy
I, for example, am one grandmother among countless grandmothers, who runs a business, is an author, and even has built my own sites on WordPress and much more. I am sure, given the thoughtfulness of your site—evidenced by the quality and thoroughness of the information you are providing—that you will be able to find an alternative to this condescending reference. Thanks! make a website
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