Designing and creating your website (especially your first one) is not a simple task. If you're a designer like me, then you're already way ahead of the game. But what if you're one of the 99% of business owners who are not technical or creative? I want to share my website design expertise with you to help you build a professional looking website to grow your business.
Hello, I used BigCommerce to build the website, tenbrookeleanne.com, for my girlfriend's brick and mortar boutique. I do not know any code and before making this website, I knew nothing about ecommerce. The customer service for BigCommerce is awesome! Even though they are a WYSIWYG drag and drop site builder, they helped me customize my website by editing the code for me. They changed the background for my chosen (free) template and added an instagram social button even though it wasn't in the template. When making the website I had a ton of questions and they were always happy to help, now I very rarely have to call support. The BigCommerce University and question forums are very resourceful at well. I would highly recommend BigCommerce to anyone who is looking to make an ecommerce site. My only complaint about BigCommerce is that they do not have a native solution to integrate with the brick and mortar store POS to keep the inventory up to date (though they say they are/have been working on it). I have to use an expensive and less than satisfactory third party software for the two platforms to communicate with each other.
It’s important your template is responsive, so your site will look the same on all devices. When considering templates, you also need to decide whether you want a static header or slideshow header, and how many pages you’ll need to fit in your menu bar. Stay away from hard-to-read fonts or flashy backgrounds that could distract a consumer from understanding your core message.
This is a massive plus of website builders compared to web developers. A web developer can cost between $300 and $1,000 for template customization alone, and a fully customized website built from scratch will often amount to thousands. Making your own website using a builder, meanwhile, allows you to get a fully functioning website up and running for less than the price of a coffee.
Thanks for the article Jermey. I was looking into making a site that serves dual functions. I wanted to create an entertainment news site that also functions as an online business. I purchased a subscription with godaddy for an online shop, but the templates are pretty bland and the customization is dreadful. Is there a site you could recommend for something like that?
As far as actually doing the nuts and bolts building and design of your site, you also have plenty of options. You can hire someone to design and code a website, or you can try your own hand. You can use an online service to create web pages, or build it offline using a desktop software tool. Or, if you're a coding dynamo, use a plain text editor to create a site from scratch. How you mix and match these decisions depends on your skills, time, budget, and gumption.
Just one small comment: Your wrote above about Weebly, in your comparisons of web builders, is: “They’ve made it so easy for you to use, even a grandmother can it up in a day.” I don’t take offense easily, but I find statements of this nature to reflect the agism in this culture and I would encourage you to find another way to describe the ease Weebly affords those who choose to use it.
Very nice of you to give us this understandable and detailed description of how to make a website. To be honest I haven´t started yet but I do have one question before that: is there a time frame of how long the website (letś say build through wordpress) will exist? i have built some blogs previously which experied at one point, the domain simply did not exist anymore. I am looking to build a website which will develop throughout time, ideally lifetime. thanks!
You now have a website that anyone in the world can access, but you probably want to spend a bit more time to make your website easier for them to find. Jimdo has great tools for making it easier for your website to be found on Google and other search engines. The practice of improving where your site appears in search results is called Search Engine Optimization or SEO..
Hello Richard, Thanks for your comment and for your support! WooCommerce is a solid ecommerce tool (they were purchased by WordPress last year, I believe). They're flexible and you can bolt on a lot of different tools, but the downside for a "typical" business person is that to use WooCommerce (and WordPress) well, they'll need to invest more time into learning and managing the tools, or hire someone knowledgeable for help. A lot of new small businesses just don't have the mental bandwidth and time to learn the in's and out's of operating a WordPress site efficiently and effectively. The article you mentioned focuses more on hosted ecommerce builders, versus platform where you need to get your own hosting services (and there more technically and administratively challenging for users). We did highlight WooCommerce briefly in this guide where we dig into the differences between hosted and non-hosted ecommerce platforms. Jeremy
We believe anything is possible with the right website builder. Whether you're about to create a website for the first time or you're a long time pro, we've got you covered. You have two ways to start: Get a free website designed for you with Wix Artificial Design Intelligence or get total design freedom with the Wix Editor. You can always add advanced functionality to your website with Wix Code. It’s time to get your professional website.
Hey Xylvia, The website builders that we suggested above aren't built specifically to stream videos for a price (sort of like Netflix). However, that's not to say it's not possible with a few simple workarounds. What you can do is set up a membership access only area (Wix and Weebly has this feature). You'll have to manually insert a payment button of some sort (such as using PayPal). Once your customer pays you, you can then email them links to pages that are "locked" behind the membership gateway, so they can access the videos. It's a bit manual and not as smooth as multi-billion dollar companies like Netflix, but it will work in concept. Alternatively, take a look at Sentry Login, which is a membership widget that works with Wix, Squarespace and Weebly. With Sentry, I think you can unlock a membership area once your customer pays. So it connects the payment system with the membership access system for you, which streamlines the process so you don't have to manually grant access to pages. Another thing you should consider is how big are the videos you want to upload. While you can upload pretty large movie / video files into the website builders, there are certain reasonable limits. For instance, if you're going to have 1,000 people viewing your HD movie that's 3 GB large all at the same time, that might be problematic. A workaround might be to get your own hosting solution for such large videos, then embed the videos into your membership only pages. It goes without saying that make sure you have distribution rights for the movies! But I'm not a lawyer, so best to consult proper advice in that regards! Jeremy
You've added content and customized your design. The next step is to connect your domain so you can start sharing your website with the world. Jimdo Pro and Jimdo Business customers get a free domain included in their subscription. You might also have a domain you've already purchased that you'd like to use. Either way, you can get started with the following steps.
Kevin, With website builders like Wix or Weebly, you can use them for free and there isn't a time limit. However, with the free plans, you won't be able to connect your own domain name to the website, and you will be limited to certain functions. But you can definitely publish a website. Further, all hosting services are provided by the website builders listed above. So you don't have to get your own hosting services. Jeremy
Hi ify, The best advice I could offer is to give the free trials a go on Wix, Weebly and Squarespace and see how you get on with each builder. This will give you a chance to explore their functionalities and see how feasible your ideas are. Squarespace is highly regarded as a portfolio website builder and that sounds like it may be something in line with your ambitions (e.g. showcasing make up examples). Hope that helps, - Tom
Keep in mind that when you change the style of an element, it will apply to all elements of that type. In other words, if you make one Horizontal Line Element orange, all of your Horizontal Line Elements will be orange. If you choose the font “Montserrat” for your paragraph text, all of your Text Elements will use that font. This helps keep everything consistent.
Hey Theo, Generally speaking, Weebly is a solid website building platform. You don't need how to code, their probably one of the most user-friendly web builders, and their support is good. Best way to decide is to sign up for a free account and start testing their tools. You're not obligated to subscribe to a premium paid plan at all. You can upgrade whenever you want to, and only if you find them being to provide the tools and services that you need. Jeremy
Hey David, I think that IM Creator is a pretty good website builder, especially if you want to build a very basic website really quickly. Their tools are not he most comprehensive, but in a way that reduces confusion and allows you to focus on the basics which work really well in way. If you haven't seen our review on IM Creator yet, check it out. You can also take a look at our website builder comparison chart here to get a high level overview of who are some of the leading platforms available today. If you want great looking templates, definitely take a look at Squarespace. As for great quality stock images, see our resources guide here. Hope this helps! - Jeremy
I want to create a website where can I post the restaurant and retirement home business of my hubby. I would like to edit the website at least monthly depending on our promotional activities. No payment option needed yet but a simple information for local customers and travelers as well. We want our website displays when people searched from their phone while on their travel since our place is in between 2 big cities. I trust you, and since I described my main objective which one do you highly recommend?
Hi there Shannin, What you're looking to create is a bit too advanced for the website builders we suggested above. You'll probably need a more specialized website builder (perhaps search for a "marketplace website builder"?) or have one custom built for you. If you decide on the latter, take a look at our guide on how to hire a website developer. Jeremy
If the .COM version of your business name is available, consider using this for your website. Otherwise, try different phrases before settling for an alternate suffix, like .NET or .INFO. Consumers overwhelmingly use .COM when entering a web address. So even if you promote your .NET website, you could lose customers who typed in the .COM version instead.
With so many options available today, it can be difficult to choose the best instruments for the job. Choosing the best platform upon which you build your site will be one of the most important decisions you make. This choice is critical because you’ll be tied to that platform for some time and it’s never easy (or possible) to move your website from one platform to another.
First things first, you’ll want to check and see if your business name is available. To find out, enter it into the domain search tool below, powered by Bluehost. If you are taken straight to the registration page, it means your name is available, if you see a message that the domain is not available for registration, then you will have to adjust your business name.
Good question. Depending on the builder that you are using you will have a couple of options, these being termed password protected pages or members only area. I’d look to see if the website builder which your site is created on incorporates password protected pages, as this will allow you to have a block to your site until a password is entered. Wix, Weebly Squarespace, Site 123 all allow for this to name but a few.
WordPress – is the most popular free Content Management System. It initially started as a blogging platform, but quickly developed into a universal web building solution. The system somewhat differs from standard website builders in terms of its complexity. This is not the best solution for newbies, who have zero web design skills, yet it works great for web designers, who have at least a bit of web building experience.
WordPress is not an all-in-one package. It’s a Content Management System (CMS). A CMS allows you to create and organize digital content. Other elements like hosting and domain registration are best done separately. It’s up to you to bring these together in service of a WordPress site. This isn’t nearly as complicated as you might think, but it’s not the easiest way to make a website. We wouldn’t recommend it to people uncomfortable with technology.
You can sell products and services on your website if you have the Online Store plan. You’ll have an online store that will allow you to add products and services, set up different types of payment methods, and even specific types of shipping. Your store will be integrated into your website as a page. You can add featured products for your visitors to scroll through, make quick purchases using PayPal and Apple Pay and promote your store/products through coupons. You can also use the same type of email marketing that is included in the Business Plus plan to send email communications to your subscribers and customers about sales in your store, coupon offers and events. Establishing a strong online commerce can boost your current sales, especially if you have a brick-and-mortar store.