What that content is depends on what you do, but there’s a few things usually worth doing regardless. You’ll need ‘About’ and ‘Contact’ pages, as they’re the types Google look to to populate company knowledge graphs. Beyond that, there are things like homepage copy, blog posts (if you choose to incorporate one into your business website), product images, and production descriptions to think about.
Ready to race right off the starting block into building your website? We love the enthusiasm. But before even reaching the starting line, you need to get in some warm-ups and conditioning to establish a solid foundation. Every good website begins with a thoughtful plan. Open a fresh new digital doc (or grab a pen and paper if you’d prefer to go old school) and complete the following exercises.
Speaking of usability, website builders are also made to be extremely functional and usable by even novice users. An average website can be built in a matter of hours and changes can be made in minutes. Something that users often fail to keep in mind is that a website is never completed. It is always a work in progress that requires changes and edits and they give users the ability to make snap edits and changes.
The first thing you need to do before anything else is to get yourself a domain name. This is the name you want to give to your website. For example, the domain name of the website you're reading is "thesitewizard.com". To get a domain name, you have to pay an annual fee to a registrar for the right to use that name. Getting a name does not get you a website or anything like that. It's just a name. It's sort of like registering a business name in the brick-and-mortar world; having that business name does not mean that you also have the shop premises to go with it.

Stop whatever you're doing and ask yourself this simple question: "Do I need a website?" If your response was anything other than "yes," you need to think again. It doesn't matter if you're the head of a multinational corporation who employs thousands of people or a local mom-and-pop shop from around the way, you need a website to help potential customers find you online. If you have a business, failure to establish an online home is a failure to grow.
Once you have an overview of your website plan/sitemap, you can drill down to the specifics of the content you need to create for a website launch. It will be important to create evergreen content (content that will not be changing much and will appear on the static pages) and also important to have fresh content appearing on your website on a regular basis.
There’s a huge library of goodies for you to use at Envato Elements, which range from ready to use stock images for your blog posts (250,000+ fully licensed stock photos), web templates, fonts, backgrounds and much much more.  Elements like these can save you so much time and are all ready for you to use for a single monthly subscription by signing up to Envato Elements.
Hello, I used BigCommerce to build the website, tenbrookeleanne.com, for my girlfriend's brick and mortar boutique. I do not know any code and before making this website, I knew nothing about ecommerce. The customer service for BigCommerce is awesome! Even though they are a WYSIWYG drag and drop site builder, they helped me customize my website by editing the code for me. They changed the background for my chosen (free) template and added an instagram social button even though it wasn't in the template. When making the website I had a ton of questions and they were always happy to help, now I very rarely have to call support. The BigCommerce University and question forums are very resourceful at well. I would highly recommend BigCommerce to anyone who is looking to make an ecommerce site. My only complaint about BigCommerce is that they do not have a native solution to integrate with the brick and mortar store POS to keep the inventory up to date (though they say they are/have been working on it). I have to use an expensive and less than satisfactory third party software for the two platforms to communicate with each other.
Website uptime is a measure how often your website is available to everyone on the internet.  Ideally we are striving for 100%.  Websites are loaded from what’s basically a big computer called a server, and since it’s a computer it occasionally needs to be restarted, updated, etc. in order to continue to function well.  Because of this maintenance 100% uptime isn’t realistic, but somewhere in the 99% or greater range is.  What we are basically looking for here is any red flags where the site is not working for long periods.
3. Now, you’re ready to add content to your site. For instance, I added the title, “Caroline’s Consulting Business”, by using the “Text box” tool in the Insert panel. The Insert panel also includes options to embed images or links, or connect to your Google Drive or Google Docs. For example, I circled “Google Docs” in the image below -- I clicked that button to embed my “How to Take a Screenshot on Windows” Google Doc into my landing page.
For those who prefer to use a commercial program, thesitewizard.com has numerous online tutorials for a web editor called Dreamweaver, a program with features on par with that of Expression Web. The Dreamweaver Tutorial takes you through all the steps needed to design a complete website, in addition to providing you with the theoretical and practical foundations that will help you create and maintain that site.
You can even go beyond the search engine and find out what users are searching for when on your site, what they’re clicking on when they reach specific pages, and what your most popular (and least popular content) is. This can be especially powerful for eCommerce shops, but is also relevant to blogs. Pages that don’t perform well can be expanded upon and improved to meet user needs and expectations.
GoCentral Website Builder can act as your hub, the place where your friends and contacts can see your posts, photos, videos and more. With the option to link to your Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube and Google+ on your website, your visitors can be everywhere you are on the web. Being able to cover multiple platforms gives you the opportunity to reach more people, while creating appropriate content for each of your socials (like posting all of your photos on Instagram, and tweeting about your most recent business venture on Twitter). By centrally locating all the links in one place – your new website – you are giving your website visitors a seamless experience. Linking to your social media in your website gives you an advantage in communicating with your visitors; the more they can connect with you and do so in the forum that’s most comfortable to them, the more they’ll engage with your site, and thus you or your business.
The free Wix version lets you build a good-looking website on a Wix-branded subdomain. With a free plan, you can use almost all functional features of Wix website builder. The plan is never-ending, which makes it possible for everyone not only to test the features of the service, but to create multiple types of websites with it to practice and improve your skills. Mind, however, that a free plan comes with the system ad banner, subdomain and some other limitations.
Hello Amanda, I'd suggest you take a look at Squarespace. With Squarespace, you can create blogs, sell services, upload images / videos, sell digital products (ebooks). They also allow you to export most of your content into WordPress (a very powerful and popular website builder) later if you want that option. The benefit of using Squarespace now is that you can build a website without knowing how to edit codes. You can literally have your site up in quite a short period of time. With WordPress, it's much more advanced and technical so it's not as user-friendly compared to Squarespace. You can see our comparison between them here. So Squarespace is much easier to get setup and will give you what you need. Once you're established and want a much more advanced platform down the road, WordPress is worth considering. Jeremy

Ah, now it makes sense. Totally understand how that doesn't fit now. I also like how you phrased "mental bandwidth". That definitely seems to be the case with most businesses that I work with, especially startups. The other thing you mentioned that I really like is "typical" businesses. I think that all too often when people think businesses corporate America comes to mind. Most businesses are normal people running shops and trying to stay afloat in a digital sea. So, I wrote something on a similar topic, and I don't want to spam you with a link or anything like that. I was actually looking for feedback on it. If you're interested at all, shoot me an email. GREAT job on this site. It's obvious that you all dropped a lot of time and effort into your site and articles. Bravo!


Excellent article! After surfing the Internet and reading many websites on how to create a website, I can honestly say that it is the most complete and easy to understand, for a complete beginner! Your step by step guide is comprehensive and very informative and has given me the confidence to move forward and try to set up my own commercial website ... A big thank you!
A nice article! And yes, it is written in a simplest way yet being very informative. I have already tried some site builders but they were not easy to use. I want to create a simple website, just a pair of pages about my family. I want my friends could view videos and photos of the family celebrations. It'll be good to create the site free of charge. I choose between Weebly and mobirise. They are both free site builders as I know. Can you recommend what builder is easier?
Yola has been around a long time and hasn’t aged well at all.  There are a variety of template options, but they are all really old looking and not well-designed.  The only positive is that it is relatively cheap, and add-ons like email are pretty cheap too.  In my opinion you won’t be happy with how your site looks or functions though, and I think that paying a few extra bucks to get a high quality site from one of the other website builders is definitely worth it.
The free Wix version lets you build a good-looking website on a Wix-branded subdomain. With a free plan, you can use almost all functional features of Wix website builder. The plan is never-ending, which makes it possible for everyone not only to test the features of the service, but to create multiple types of websites with it to practice and improve your skills. Mind, however, that a free plan comes with the system ad banner, subdomain and some other limitations.
The best place to find themes is through WordPress’s own Theme Directory. Search for the types of themes you’d be interested in. If you’re setting up a newspaper search ‘newspaper’, if you need a site for your café search ‘cafe’. There’ll be dozens, if not hundreds, of contenders. Clicking on a theme takes you to its own page where you can see user reviews and preview the theme in action.
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