GoDaddy is a relative newcomer to the website builder market, although they have been selling domain names and web hosting for a while now.  The template options are pretty poor and the website builder is difficult to figure out, and even when you do it’s not easy to customize your site.  Overall this feels like GoDaddy just wanted to get a website builder product to market and didn’t really put in the time necessary to make it good.
Caution: In my opinion, WordPress is not something I will suggest for people with no or limited technology skills, or for those who have never owned a website before. Why? Because WordPress has a much steeper learning curve and setup costs than fully managed website builders like Wix, Squarespace or Weebly. WordPress also doesn’t offer you a dedicated support team so you’ll need to troubleshoot issues yourself (or hire someone).
The platform has a relatively steep learning curve, which isn’t surprising given its long-term capabilities and sheer level of customization, the latter of which will likely require you to invest some time learning its various functions. Nonetheless, WordPress excels when it comes to ready-made themes, mobile-optimized templates, and widgets that allow you to include everything from comments to images. WordPress will also give you traffic information, which can help you cater your website to your audience, as well as 3GB of storage space and unlimited bandwidth.

I am in the process of rejuvenating my current website. I have someone out of house running it remotely, but want to switch to run it in house myself. I’ve decided to run it via Wix.com, simply because I found it easier to use. However, in some of their more premium (and expensive) packages, they offer x amount of email campaigns with the more expensive packages.. I already have four email accounts set up via the pre-existing website and don’t want these to become void.. I own the pre existing domain already (and want to keep it, which is possible via Wix). Will my pre existing email accounts remain viable even if I switch to a new website company? Can you give me some clarity on the repercussions of switching to Wix.com (I am planning to pay the minimum which allows me get rid of any Wix adverts) will have on my pre existing site in reference to the email accounts already set up.

The short answer is web builders are suited to almost everyone. Due to their simplicity, ease of use, and expandability provided by things like extensions and apps, using one is a great way for virtually anyone to build a website. Beginners will enjoy the freedom to create a fully featured and complex websites with ease and professionals will benefit from the ability to implement their own unique style and touch.
Hey Amanda, Yes. Squarespace has partnered up with Google Apps to offer you the ability to create custom email addresses. The interface is the same as Gmail, which we like as it's user-friendly, reliable and secure. If you sign up to annual Business or higher plans, you get a custom email address for free for your first year. After the first year, you will pay about $4 per month for the email address. If you sign up to Squarespace's Personal plan, you won't get a free custom email but you can definitely pay $4 per month for this. In our view it's a pretty reasonable price so you can brand your email and business (or whatever you are building) properly. Looks so much more professional than just using a generic Gmail address. Jeremy
Hi Jeremy! Thank you for giving me a very straightforward and transparent approach to making your own website. My daughter is a visual artist, and she will be applying to art schools in the next year. A website is necessary for her to show her work (all still paintings) to prospective art school admissions councilors and staff. What would be a good builder to use to "bring to life" her paintings and present them in a simple, tasteful and uncluttered way? And at this time, she is not going to use this site to sell her work, just present it to schools.
Even if you don't sign up for those web hosts, you should look for services that offer similar features. You'll want a WYSIWYG editor that lets you adjust every page and add images, video, and social links. Plunking down a few extra bucks typically nets you robust ecommerce and search engine optimization (SEO) packages for improved Bing, Google, and Yahoo placement. Most advanced web hosting services include at least one domain name, free of charge, when you sign up.
You will need to test your web pages as you design them in the major browsers: Chrome, Firefox, Internet Explorer 11 and Microsoft Edge. All these browsers can be obtained free of charge, so it should be no hardship to get them. Unfortunately, directly testing your site is the only way you can be really sure that it works the way you want it to on your visitors' machines. In addition, if you have a smartphone, try out your site there too.
Responsive design is a popular web design strategy used by some of these site builders. This approach reformats the same webpage content to fit different screens. But in terms of SEO (search engine optimization), the search engines only care about whether a site displays suitably on mobile screen sizes. Both Bing and Google have pages where you can enter your URL to see if your site plays on mobile acceptably.

I own a small business and am looking to redesign our website. Thanks for all your comparisons of the website builders! I currently use Mailchimp to send out weekly emails to my customers. Do you know if any of these website builder sites allow you to create an email list? Then use a template to create an email (like Mailchimp) and send it out to all your subscribers. Ideally there would be a tab on your website people can click on to enter their email address…..They would then get your emails. Thanks for any feedback :)
Great Article and the only one that gives a step by step guide. This might be a silly question but I keep reading about buying a hosting space on the internet and you haven't mentioned that at all. Is that same as buying a domain? Does it mean that if i get one of the website builder plans with the domain included, then I dont need to go anywhere else?
If you are comfortable using a word processing program to write your content, be sure to copy everything and paste it into a text file when you are done. Word processors can add extra formatting to your text that make it display incorrectly if you paste it directly into site building programs or HTML editors. Remembering this easy step can save you hours of frustration during the layout of your website.
To get rid of the ads, connect a custom domain and unlock more features, users have to upgrade their accounts. In other words, technically, you can design and publish your website without spending a cent, but in reality, this website will either display a noticeable ad or will be published on a subdomain. Neither of these variants works well for a decent website.
The back end, also known as the WordPress dashboard, allows you to fully manage your site’s content, community, functionality, and design. It’s accessible only by users who have an account on your site. To access your WordPress dashboard, you need to type yourwebsite.com/wp-admin in the address bar of your browser and login using your WordPress username and password.
Beta testing. Launching your website is an exciting process and people eager to get it live as soon as possible. With all the excitement, often people ignore the testing step. It’s critical you test your website before it goes live. The testing process can seem overwhelming, and you are not sure where to start. We are here to tell you that it’s not that complicated, you just have to check the following points carefully:
If you prefer not to use any of the above, you can find tutorials for other WYSIWYG web editors here, including one for KompoZer, another free (though somewhat outdated) web editor. And if none of them suits your taste, there are also numerous other programs listed on thefreecountry.com's Free HTML Editors and WYSIWYG Web Editors page. In addition, if you're thinking of blogging (making a website that works like an online diary), you may want to read How to Create a Blog.

Hi ify, The best advice I could offer is to give the free trials a go on Wix, Weebly and Squarespace and see how you get on with each builder. This will give you a chance to explore their functionalities and see how feasible your ideas are. Squarespace is highly regarded as a portfolio website builder and that sounds like it may be something in line with your ambitions (e.g. showcasing make up examples). Hope that helps, - Tom
Do it Yourself: There are a number of logo design software out there that will allow you to create your own logo. We recommend Tailor Brands if you want an easy way to create an appealing logo. Once you create your logo, you can subscribe and gain access to branding tools, including seasonal logos, branded social media posts, branding landing pages, and more. You can try it out for free, and if you find a design you like, you can download it for as little as $2.99. Click here to start designing your logo.
Click-to-call buttons are especially helpful if you want mobile visitors to dial your business. This is a button that – when clicked from a mobile phone – automatically populates your business’ phone number into the visitor’s dialpad. An embedded Google Maps widget is also key for customers who are browsing on-the-go, as they can quickly bring up navigation to your store.
However, in 2018, a website building platform, also called a “content management system” (CMS), can be used to easily build and customize a website without having to use code. A website building platform is software that does all the complex work of coding for you, so you don’t need to learn how to create a website from scratch with code. It lets you build and edit a website through your internet browser, change your design and layout with the click of a button, and create pages and posts using a simple editor that is similar to most common text editors.
Although there are many considerations in web design, as a beginner, your first step is to actually get something out onto the web. The fine-tuning can come after you've figured out how to publish a basic web page. One way is to use a WYSIWYG ("What You See Is What You Get") web editor to do it. Such editors allow you to design your site visually, without having to deal with the technical details. They work just like a normal wordprocessor.
Hi TomN, Thanks for reading and joining the discussion. What you are looking to build is beyond the scope of our discussions here. It is possible but you'll either need to be very proficient with coding or have a healthy budget to hire a capable developer to assist you with your efforts. The reason is that the project you have seems like a very customized project. -Jeremy

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For those who prefer to use a commercial program, thesitewizard.com has numerous online tutorials for a web editor called Dreamweaver, a program with features on par with that of Expression Web. The Dreamweaver Tutorial takes you through all the steps needed to design a complete website, in addition to providing you with the theoretical and practical foundations that will help you create and maintain that site.

Hey Grant, Glad you're finding our discussions helpful! GoDaddy is a pretty good website builder and we've discussed it in more details here. In general, while using website builders with hosts does give you access to a broader range of services, at times, their support teams may not be the best in terms of answering very specific website builder related questions. For instance, Weebly offers really good website building services, and you can reach them by going to Weebly.com. You can also use Weebly through hosts such as Bluehost. Both will work and enable you to build your website, but when it comes to support, if you are using Weebly through Weebly.com directly, you get Weebly's direct customer / technical support team. If you reach out for help through Bluehost, you get Bluehost's support team. We have a much deeper discussion about this specific scenario here. While some of the website builders don't provide you with email accounts, you can also easily sign up for Google Business App's email services for a few dollars a month. This way, you can take advantage of having your own custom domain email addresses, a familiar Gmail interface, and also that your email is stored on Google's servers which is probably a lot safer / reliable / accessible. - Jeremy
I have a store on Ebay and sell collectible postage stamps from all parts of the world. Their auction site is awesome but their fees are becoming outrageous. When you add that to the fees from PayPal, I’m not sure who I am really working for. First of all, is there an auction house plugin that resembles Ebay what you recommend. And secondly, what is the minimum amount of memory my computer should have? I would have about 250 listings at anyone time that would last 7-10 days.
GoDaddy is a relative newcomer to the website builder market, although they have been selling domain names and web hosting for a while now.  The template options are pretty poor and the website builder is difficult to figure out, and even when you do it’s not easy to customize your site.  Overall this feels like GoDaddy just wanted to get a website builder product to market and didn’t really put in the time necessary to make it good.

You can even go beyond the search engine and find out what users are searching for when on your site, what they’re clicking on when they reach specific pages, and what your most popular (and least popular content) is. This can be especially powerful for eCommerce shops, but is also relevant to blogs. Pages that don’t perform well can be expanded upon and improved to meet user needs and expectations.
One of the most common questions I get is whether to try to use a website builder or hire a web designer/developer.  The answer to this question depends on your situation of course.  If you have a really unique project and you have the money to support it then by all means a good web designer will be your best bet.  However, the cost for a truly customized website from a knowledgeable professional can easy run into the multiple thousands of dollars.  For some people that cost is justified, but for most it is not.
For years Adobe Dreamweaver has been synonymous with web page creation. It's gone from being a creator of HTML pages in a WYSIWYG interface to being able to handle programming pages in Cold Fusion, JavaScript, PHP, and other formats. Its liquid layout lets you see how pages look at different browser and screen sizes—even on smartphones and tablets. It's about as code-heavy as you want it to be.

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Caution: In my opinion, WordPress is not something I will suggest for people with no or limited technology skills, or for those who have never owned a website before. Why? Because WordPress has a much steeper learning curve and setup costs than fully managed website builders like Wix, Squarespace or Weebly. WordPress also doesn’t offer you a dedicated support team so you’ll need to troubleshoot issues yourself (or hire someone).
Thanks for the article Jermey. I was looking into making a site that serves dual functions. I wanted to create an entertainment news site that also functions as an online business. I purchased a subscription with godaddy for an online shop, but the templates are pretty bland and the customization is dreadful. Is there a site you could recommend for something like that?
Hey Jeremy, Awesome article. I especially like the flow and the logical approach that you took to educate people. This is the article I point clients to, to get them up to speed before starting projects. I think it's important for them to know how their products work. While they aren't making their own sites, it definitely still fits the bill. Also, I'm curious as to what you think about WooCommerce these days. I didn't seem them on the list in the other article you wrote "Best Ecommerce Software". Anyways, I've been sending my clients here for a while now and just want to give you a shout out at a job well done! If you are able to send me an email, I do have a question I'd like to ask if you have the time.
Overall SquareSpace is a high quality website builder that comes with a variety of modern templates to choose from.  The builder interface takes a few minutes to get accustomed to, but once you do it is intuitive and easy to use.  The only real downside is the price.  You won’t be disappointed with your website design, but you can make an equally great site with Wix while paying less.  I basically look at SquareSpace as a more expensive version of Wix.
Thanks for sharing your experiences with BigCommerce with us! That's awesome and I'm glad you're having a great time and getting great support from their team! I also heard that they are working on their own native Point of Sale system. I'm not entirely sure when it will be released, but hopefully soon. Shopify has their own POS system, which integrates smoothly with an online store built with their software. For those who are curious about BigCommerce, take a look at this discussion here. Thanks again for sharing and adding to this discussion! Jeremy
If you’re someone who doesn’t have the skills or time to build your site, or you don’t want (or need) to pay for a completely customized design from a pro website developer, then a good website builder is a perfect way to get a professional looking website up and running with minimal time.  For those just wanting a blog, I recommend using WordPress, which I show you how to do in my guide on how to create a blog using WordPress, but for a full website the top-ranked options on this page are all good choices.
Hi Laura, If you are using Mailchimp (we use Aweber ourselves), you don't need the website builder to be integrated with Mailchimp at all,unless you run an ecommerce store (I'll address this below). Newsletter services allow you to create a sign up box, then provides you with some codes where you can copy and paste these codes into your website. All website builders have a tool that allows you to embed codes into wherever you want on your webpages. Once you publish your website, then the sign up box will show up. If you are operating an online store, you can integrate Mailchimp with websites built with Squarespace, Shopify or Bigcommerce. This way, after your customer buys from you, they are automatically invited to join your newsletter so you can continue to share news with them, or even promote other products to them. Hope this helps! - Jeremy
You can download WordPress and install it directly to any hosting service you want to use. Doing this is more complicated, though, and requires more effort. If you want to rearrange the layout of a particular template, for instance, you’ll have to modify the code to do so. Plugins exist and can help, but installation often requires more than a single click.
Several of the services included here offer free options, too. If you choose that path, however, your site will include branding from the provider, which will necessarily make your site less impressive to savvy surfers—and shoppers. Free offerings vary greatly in the amount of storage and bandwidth they allow, so read the small print to find out how much you get with each provider. Weebly, Wix, and WordPress.com are among the most generous with their free offerings, if that's the way you want to go.
Do it Yourself: There are a number of logo design software out there that will allow you to create your own logo. We recommend Tailor Brands if you want an easy way to create an appealing logo. Once you create your logo, you can subscribe and gain access to branding tools, including seasonal logos, branded social media posts, branding landing pages, and more. You can try it out for free, and if you find a design you like, you can download it for as little as $2.99. Click here to start designing your logo.
Click-to-call buttons are especially helpful if you want mobile visitors to dial your business. This is a button that – when clicked from a mobile phone – automatically populates your business’ phone number into the visitor’s dialpad. An embedded Google Maps widget is also key for customers who are browsing on-the-go, as they can quickly bring up navigation to your store.
Hey Xylvia, The website builders that we suggested above aren't built specifically to stream videos for a price (sort of like Netflix). However, that's not to say it's not possible with a few simple workarounds. What you can do is set up a membership access only area (Wix and Weebly has this feature). You'll have to manually insert a payment button of some sort (such as using PayPal). Once your customer pays you, you can then email them links to pages that are "locked" behind the membership gateway, so they can access the videos. It's a bit manual and not as smooth as multi-billion dollar companies like Netflix, but it will work in concept. Alternatively, take a look at Sentry Login, which is a membership widget that works with Wix, Squarespace and Weebly. With Sentry, I think you can unlock a membership area once your customer pays. So it connects the payment system with the membership access system for you, which streamlines the process so you don't have to manually grant access to pages. Another thing you should consider is how big are the videos you want to upload. While you can upload pretty large movie / video files into the website builders, there are certain reasonable limits. For instance, if you're going to have 1,000 people viewing your HD movie that's 3 GB large all at the same time, that might be problematic. A workaround might be to get your own hosting solution for such large videos, then embed the videos into your membership only pages. It goes without saying that make sure you have distribution rights for the movies! But I'm not a lawyer, so best to consult proper advice in that regards! Jeremy
Hello Christopher, Users can save your website to their desktop by going into their internet browser (e.g. Chrome), navigating to settings and then manually creating a desktop icon that they can use. This process typically uses the website 'Favicon' as the default image for the desktop icon. Your favicon is the small image that appears in the tab next to your web page title at the top of a browser. For example, Wix's is a small version of the Wix logo, Gmail has a red and white envelope, while our site has a tiny WBE logo in a navy circle. You may need to do some research into how you can change your website's favicon, but if you do then this is how you can have a degree of control over how the desktop icon looks. I hgope that makes sense? - Tom
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