I agree with Jeremy. The purchase of the website should really go hand-in-hand with the business startup or company formation. Many startups think it doesn't really matter to get that best domain name, whether it is an exact match keyword, or a brandable name keyword, until after they've started up the business. This is so backwards thinking. Your domain name should be an integral part of your business and development plan, if any significant part of your business is going to come from your online presence. Taken to the extreme, if you are an online marketer, you don't want you domain name to be AppleTurnover.com, because your business premises are in Apple Street. and your company domain is Apple Online Marketing Agents, and AppleTurnover.com (which is anyway surely taken) was the closest name available. It needs careful planning. Of course depending on the size of your business. rgds stu

Although Yola has more than 270 themes for their customers to choose from, nearly all of these themes are outdated to the point of incapability. Yola would have been a fantastic site builder if you were building a website back in 2008. However, in the modern world of web design with responsive themes, video backgrounds, and exceptionally complex interfaces, Yola simply cannot compete with any of the major site builders out there.


Hello Vivy, If you are a beginner and don't want to climb a steep curve to learn the technicalities of managing a hosting company, then consider taking a look at drag & drop website builders. These website builders manage all the hosting and technical aspects of operating a website for you. And, their platform allow you to drag and drop your content when making your pages so you don't have to know how to code. I'd suggest testing out Wix and Weebly to start. Both are code free and have free plans for you to test. They don't have a time limit on their free plans so don't worry about upgrading until you are satisfied with them. But if you really want to use a hosting company (for instance, you want to use WordPress.org), then someone like Bluehost is pretty good, in general. Thanks, Jeremy
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WordPress is not an all-in-one package. It’s a Content Management System (CMS). A CMS allows you to create and organize digital content. Other elements like hosting and domain registration are best done separately. It’s up to you to bring these together in service of a WordPress site. This isn’t nearly as complicated as you might think, but it’s not the easiest way to make a website. We wouldn’t recommend it to people uncomfortable with technology.
In this guide, we are going to help you with these decisions by showing your choices and explaining how specific options will fit your unique needs. We’ll cover everything from understanding what type of website you need and choosing a domain name, to the finishing touches that will help you launch your website successfully, no matter what your goals are.
To get rid of the ads, connect a custom domain and unlock more features, users have to upgrade their accounts. In other words, technically, you can design and publish your website without spending a cent, but in reality, this website will either display a noticeable ad or will be published on a subdomain. Neither of these variants works well for a decent website.
Trouble is, and I’ve tried to navigate quite a few, but within minutes, as a complete Luddite – I get completely bogged down. I even managed to make a mess of the WordPress option. All I need is the most basic site with detail and a pic of my book. I don’t need a pay page and am happy just to direct people to Amazon etc. should they wish to purchase. Even writing this I feel sure you have covered everything I am asking here. But could you offer some suggestions on the best way forward. I should add here (and I know there would be options for me should money not be a problem) that unfortunately throwing a lot of money at this is (unfortunately) not an option.
Squarespace — There are a suite of beautiful apps: Commerce lets you manage your store. Blog lets you compose blog posts and manage your blog. Metrics gives you website analytics. Portfolio lets you manage photos and galleries— but it's iOS only. Having a suite of apps is great— rather than stuff everything into one app, they're able to make a beautiful interface for each use case.
Do you want to include a blog? This will be helpful for search engine optimization (SEO) — more on that in a minute — encourage engagement and community, and establish you as an expert. If the blog is the cornerstone of your site, take some time to outline (or, for overachievers, write) your first few posts and plan some topics you might write about over the next year.
This is the actual “website builder” that we’re looking at here.  No matter how good the template you choose is you will definitely need to do a least some customization in order to get your site looking the way you like.  So an easy-to-use and intuitive website builder is a must.  You want something that offers the ability to make the changes you want, and that doesn’t require you to spend hours learning how to do it.
Click-to-call buttons are especially helpful if you want mobile visitors to dial your business. This is a button that – when clicked from a mobile phone – automatically populates your business’ phone number into the visitor’s dialpad. An embedded Google Maps widget is also key for customers who are browsing on-the-go, as they can quickly bring up navigation to your store.
WordPress is the website builder Digital Trends is based on, though we have our own set of professional programmers behind the scenes. The service can be found at wordpress.org and is arguably one of the most capable given its open-source nature (especially for blogs), which allows for an extensive amount of templates, themes, and plugins which can be downloaded for free or bought for a premium price.

Free and open source, Silex can be used entirely within the browser and works with you, whatever your skill level. There's a friendly WYSWIG editor drang and drop interface that you can use to put everything together, with all your changes visible immediately, and if you're comfortable with CSS and JavaScript, then you'll find integrated editors that enable you to get down and dirty with code in order to add styles and interactivity to your elements.
Sure, there are more advanced hosting topics to consider, such as Domain Name Servers and multi-cloud connectivity, but this guide is meant to introduce you to the basics. Whether you decide to do build a website yourself or hire coding experts to do the dirty work is up to you. But for now, rest easy knowing you have the information to get started in taking your business online.

If you need advertisers for your website, you might want to read How to Make Money From Your Website and the follow-up article How to Increase Your Website Revenue from Affiliate Programs. A list of advertisers and affiliate programs can be found on Affiliate Programs: Free Sponsors and Advertisers. Those companies are on the constant lookout for new web publishers to display their advertisements.
Support among the services varies widely, from free WordPress.com account's only offering community support, to Jimdo's email-only service, to Wix's telephone-callback service—even for free accounts! Many of the site builders offer rich online support knowledge bases and FAQs, so there's a good chance you won't even need to contact the company. I test each service's support as part of the review process by asking how to connect a domain bought elsewhere to my site and how to sell digital downloads.

Templates provide a framework for your website — a coherent, attractive canvas for you to paint the content of your site onto. They’re how you can have a site that looks good without having to hire a designer. Templates dictate color scheme, what your homepage header and menu bar look like, and the content width on your site, so it’s essential to pick the right one.
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