As far as actually doing the nuts and bolts building and design of your site, you also have plenty of options. You can hire someone to design and code a website, or you can try your own hand. You can use an online service to create web pages, or build it offline using a desktop software tool. Or, if you're a coding dynamo, use a plain text editor to create a site from scratch. How you mix and match these decisions depends on your skills, time, budget, and gumption.
Eric narrowly averted a career in food service when he began in tech publishing at Ziff-Davis over 25 years ago. He was on the founding staff of Windows Sources, FamilyPC, and Access Internet Magazine (all defunct, and it's not his fault). He's the author of two novels, BETA TEST ("an unusually lighthearted apocalyptic tale"--Publishers' Weekly) an... See Full Bio

Creating a website is not as complicated as it was before. Today, you don’t have to know much about technology to develop and successfully run your own site. That’s because there are more than few popular content management systems that are designed for the users. So, the first thing you should do is to choose a content management system. Although it depends on the site you want, we would strongly suggest self-hosted WordPress.


Good article - but to make my choice easier, i must say this web site is awesome. What website builder did you build this site on Jeremy? Because all other website templates from the builders that i see operate nowhere near as good as this site. This site looks great in all devices, it runs quick - looks really professional and has so many features that i see. It just works well. The others look good on the surface but when you realy start to see how they look (changing browser window) and how they run and load this web site is light years ahead. So which website builder did you use for this site? This would be my choice for sure.

This brings us to the topic of Search Engine Optimization, or SEO. Now, I’m going to be honest – SEO can be a complex business. After all, we’re talking about trying to make our websites look good to a mindbogglingly complicated algorithm, which has details that Google keeps closely guarded. Oh, and of course, millions upon millions of other sites are trying to do the same thing.
Things to look as you vet hosts for ecommerce include drag-and-drop store builders, Secure Socket Layer (SSL) software for safeguarding financial transactions, and email marketing plug-ins, so that you don't have to work with an outside vendor to promote your business. There's nothing wrong per se with using an unconnected marketing service, but anything that adds convenience means more time to spend on the rest of your business. For more in-depth advice on getting started selling online, you should consider our story on the 6 Factors Companies Need to Consider When Choosing a Web Host.

The first thing to do when building your website is to develop a plan. Before you move forward, think about what you want your website to do, and decide what success looks like for your website. When you look back at your results a few months after your website is complete, how will you know it was worth it? Make sure you are planning your site to match your goals.


Things to look as you vet hosts for ecommerce include drag-and-drop store builders, Secure Socket Layer (SSL) software for safeguarding financial transactions, and email marketing plug-ins, so that you don't have to work with an outside vendor to promote your business. There's nothing wrong per se with using an unconnected marketing service, but anything that adds convenience means more time to spend on the rest of your business. For more in-depth advice on getting started selling online, you should consider our story on the 6 Factors Companies Need to Consider When Choosing a Web Host.
Disclaimer: Reviews on FitSmallBusiness.com are the product of independent research by our writers, researchers, and editorial team. User reviews and comments are contributions from independent users not affiliated with FitSmallBusiness.com's editorial team. Banks, issuers, credit card companies, and other product & service providers are not responsible for any content posted on FitSmallBusiness.com. As such, they do not endorse or guarantee any posted comments or reviews. Post Your Comment

Hello, I used BigCommerce to build the website, tenbrookeleanne.com, for my girlfriend's brick and mortar boutique. I do not know any code and before making this website, I knew nothing about ecommerce. The customer service for BigCommerce is awesome! Even though they are a WYSIWYG drag and drop site builder, they helped me customize my website by editing the code for me. They changed the background for my chosen (free) template and added an instagram social button even though it wasn't in the template. When making the website I had a ton of questions and they were always happy to help, now I very rarely have to call support. The BigCommerce University and question forums are very resourceful at well. I would highly recommend BigCommerce to anyone who is looking to make an ecommerce site. My only complaint about BigCommerce is that they do not have a native solution to integrate with the brick and mortar store POS to keep the inventory up to date (though they say they are/have been working on it). I have to use an expensive and less than satisfactory third party software for the two platforms to communicate with each other.
Hello Kate, Based on your comment, that doesn't sound right at all! Did you give you a very detailed and sensible reason of why they are requesting the $700? Normally, domain names cost about $12 - $15 to renew on an annual basis. You can see more discussions about domain names that we've put together here. You should definitely demand a reasonable and detailed explanation. Good luck with that. Jeremy
A web host is basically a company that has many computers connected to the Internet. When you place your web pages on their computers, everyone in the world will be able to connect to it and view them. You will need to sign up for an account with a web host so that your website has a home. If getting a domain name is analogous to getting a business name in the brick-and-mortar world, getting a web hosting account is comparable to renting office or shop premises for your business.
WordPress is a big name when it comes to creating websites. But you should know that WordPress.com, which is linked to in the table above, is not what most people are talking about when they mention WordPress. What most internet-savvy people mean by the term WordPress is the free, open-source blogging platform that comes from WordPress.org. Using this requires you to find your own website hosting service. The WordPress.org software is such a popular site-building platform that many web hosting services even offer managed WordPress hosting plans. WordPress.com, on the other hand, is a service that deploys and hosts that software for you, so you don't have to go out and find your own hosting service.
Strikingly offers a good variety of template options that are well-designed and modern.  The website builder doesn’t make it as easy as some of the others to customize things, but it’s fairly good. The real downside is the price.  At $16/mo it is the most expensive option (they have an $8/mo package but it is really limited), and with some other website builders offering a better product for a cheaper price, Strikingly is not the best choice.

Thank you so much – your evaluations will save my artist group members so much time and frustration. Wix and Weebly were my short list too. I recommended Weebly to them last year, as most members are not tech-literate and Weebly seemed the least frustrating for a first timer. Also, fewer and simpler templates were a plus in this case, rather than a problem. I will have another look at Wix now to see if the issues I had in my test site have been fixed. I agree with your comment on the Weebly statistics (e.g. it counted my edit tweeks as hits) and the constant upsell ads. As noted here by others, Weebly’s support by phone or online chat are excellent. I will have another look at Wix now and see if that might work better for us now that more members have some online experience. Thank you again for your excellent and well-written research.
Hi HARVEY, I recommend looking at Wix and Weebly as both are very easy to use. You won't have any trouble getting to grips with them as they been designed to be user-friendly. You'll have no trouble creating a simple one-page website with either one. As a heads up, Weebly has a smaller selection of templates, but they are generally simpler and more basic templates, so this might save you some time. And remember, just because all the bells and whistles are available, doesn't mean you necessarily have to use them! I've linked to our Weebly + Wix reviews for you. Hope that helps, - Tom
I’ve always been curious about building my own website for personal use. I see commercials and banners saying how “THEY” are ‘free’ or ‘are easy to use’ or ‘best web builder around’, etc, etc. Not knowing who to believe, I, like many others, used the best resource that money can buy… i Googled! Your site was one of the links that I decided to explore and was impressed off the back. I liked your unbiased thoughts and personal 10+ experience in the field so you know what you’re talking about. So thank you for making our research, any potential pitfalls, future headache, possible regrets that we could’ve suffered by making the the selfless sacrifice by exploring these website building companies for the masses.
If you prefer a more traditional URL, you'll need to purchase one from the likes of GoDaddy or Namecheap. Domain name pricing can range from extremely cheap to extremely expensive, depending on whether or not domain squatters are looking to flip a valuable piece of online real estate. You'll want to get something short but evocative and catchy, and depending on what you do, you may find that many of your first choices are taken by either other legit domains, or by squatters who've scooped up the names as an investment. For more, please read How to Register a Domain Name.
Disclaimer: Reviews on FitSmallBusiness.com are the product of independent research by our writers, researchers, and editorial team. User reviews and comments are contributions from independent users not affiliated with FitSmallBusiness.com's editorial team. Banks, issuers, credit card companies, and other product & service providers are not responsible for any content posted on FitSmallBusiness.com. As such, they do not endorse or guarantee any posted comments or reviews. Post Your Comment
Hi Ben, Thanks so much for the great feedback, so glad you enjoyed reading the article! Please do share it on if you think your friends will find it useful too. It's true Wix isn't for everybody, but it did do extremely well in our research (which is why it's our best all-round website builder)! WordPress is another great option and I'm glad you're happy with them - Bluehost is certainly a great choice of provider for your WordPress site! If you were looking at changing or setting up another site why not check out our comparison chart or our article on the best Wix alternatives? I've included the links in case you find them interesting. Thanks for reading, Lucy
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